|Hugh pretending to work at the St. Charles All Canada Show|
Our Sport Show Schedule for 2014
Chicago, St. Charles:
The All Canada Show at Pheasant Run Resort Mega Center, January 9 -12
Chicagoland Fishing, Travel & Outdoor Expo at the Schaumburg Convention Center, (Booth 822) January 23 - 26
Boat, Sport and Travel Show at the State Fair Grounds (Booth 163), February 14-23
Journal Sentinel Sports Show at the State Fair Expedition Center (Booth 505), March 6 - 10
Minneapolis Show at the Convention Center (Booth 1306), March 21 - 24
Marketing StrategyWe are a small business and figuring out how to market is interesting in this constantly changing world. Sport Shows have always been part of Viking Outpost marketing. We just feel that our long standing guests like to see us during the winter. They bring their deposits and send over their friends. Also we think that some potential guests would like to meet us after checking us out on the internet. Many camps are cancelling their Show contracts but we will continue as long as the shows are there. I figure we should use the fact that Hugh and Craig grew up in Red Lake and in this business. They know what they are talking about. They love to fish and spend time in the bush themselves.
I continue to work on the website, post on Facebook, You Tube, and my blog. As I do this, I think that I am providing interesting material for our long time guests and giving them something they can pass onto friends and family.
Word of mouth continues to be the most successful marketing tool ever. Some things remain the same over time.